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Hilton has signed its first Curio Assortment by Hilton property in Melbourne, in partnership with Vista Hospitality Group, with Subsequent Lodge Melbourne becoming a member of the portfolio of 140 resorts by the top of this yr.
It’s the second Curio Assortment by Hilton property in Australia, becoming a member of West Lodge Sydney, and a portfolio of 29 Hilton-branded properties throughout Australasia.
“We’re thrilled to associate with Vista Hospitality Group for the primary time to carry Subsequent Lodge Melbourne into our distinctive Curio Assortment by Hilton model,” stated Hilton Senior Vice President, Growth, APAC ex Better China, Man Phillips.
“Curio Assortment by Hilton is a worldwide assortment of resorts which are hand-picked to supply visitors one-of-a-kind experiences, every with personalities distinctive to the town they name dwelling.
“This signing is testomony to our perception in guaranteeing we’ve a wide range of manufacturers in our key locations that go well with the divergent wants of at the moment’s travellers and showcases our dedication to rising our portfolio of resorts in Australasia.”
A three way partnership between Professional-invest Group and Subsequent Story Group, Vista Hospitality Group sees Professional-invest take the lead as managing associate of 15 properties spanning seven manufacturers together with luxurious Subsequent, and its flagship Melbourne lodge.
The 255-key premium higher upscale lodge is positioned inside Melbourne CBD’s 80 Collins precinct.
The addition of Subsequent Lodge Melbourne to the Curio Assortment by Hilton will mark the third Hilton model to enter the Melbourne market, becoming a member of Hilton Melbourne Little Queen Avenue and DoubleTree by Hilton Melbourne Flinders Avenue.
“Our famend Subsequent model has allowed us to determine a novel business-meets-boutique property – and becoming a member of the esteemed Curio Assortment by Hilton is validation of Subsequent Lodge Melbourne’s distinct type of hospitality,” stated Vista Hospitality Group VP Operations and Growth, Jordan Rodgers.
“It additionally heralds an thrilling new chapter for Subsequent’s story, giving us the flexibility to leverage Hilton’s international loyalty program, Hilton Honours in addition to Hilton’s highly effective industrial engine.”
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