Speciality & Wonderful Meals Honest is now open for registration, promising an enhanced expertise and thrilling new options for its twenty fifth anniversary version.
Happening on Tuesday 10 – Wednesday 11 September 2024 at Olympia London, this 12 months’s Honest will introduce a number of new options and important adjustments aimed toward celebrating the occasion’s legacy and enhancing its worth for attendees within the speciality meals & drink sector.
New Additions for 2024:
The Wine Cellar: A brand new devoted part for guests to discover and uncover high quality wines from around the globe. This space will showcase a fastidiously curated number of wonderful wines, providing a singular expertise for wine patrons on the Honest.
Drinks Uncovered: This new stage will function a variety of specialists discussing the most recent developments within the drinks trade. Attendees could have the chance to be taught from main professionals and achieve insights into rising developments and improvements shaping the way forward for drinks, from sizzling drinks and smooth drinks to alcohol and low & no.
Tasting Stations: New Tasting Stations will present a curated sampling alternative, permitting guests to style and expertise a wide range of high-quality speciality foods and drinks merchandise. This addition goals to boost the interactive and sensory expertise of the Honest.
Celebration of 25 Rising Stars: Along with these thrilling new options, the Honest will embody an unique occasion to have a good time 25 Rising Stars within the UK meals & drink sector, an initiative introduced in June in partnership with Speciality Meals Journal. Rising Stars highlights up-and-coming foodie founders and thrilling entrepreneurs within the early phases of their product journey, showcasing the subsequent technology of expertise within the foods and drinks trade.
Modifications to Registration and Attendance Coverage
To make sure the Honest attracts its supposed viewers of meals & drink patrons and producers, customer registration approval has been launched for this 12 months’s version.
Retailers, hospitality professionals, meals & drink patrons, meals & drink producers and extra will proceed to take pleasure in free entry to the occasion, nevertheless suppliers to meals & drink producers shall be topic to vetting and unable to attend the occasion freed from cost.
Nicola Woods, Occasion Supervisor for the Speciality & Wonderful Meals Honest, commented: “Annually the Honest is proud to welcome a various and dependable group of main meals & drink patrons, who belief the occasion to curate a high quality number of speciality merchandise.
“It’s vital to us, as we have a good time our twenty fifth 12 months, that we do every thing we will to make sure the Honest attracts the appropriate viewers and that we allow patrons and producers to attach, do enterprise and achieve worth from the occasion. Whereas suppliers to meals & drink manufacturers are an vital a part of the trade ecosystem, we now have to give attention to facilitating invaluable new connections between patrons and speciality producers. That’s the coronary heart of the Honest.”
Montgomery Group, organiser of the Honest, has dedicated to investing in thorough vetting of potential attendees to make sure the 2024 occasion delivers a related, engaged viewers, enhanced networking alternatives, and extra possibilities for each patrons and exhibitors to attach with the appropriate folks to develop their enterprise.
Paul Hargreaves, CEO of Cotswold Fayre, feedback: “At Cotswold Fayre we love exhibiting at commerce occasions and speaking to prospects and making new relationships with retailers; in any case that’s the important level of the occasion, isn’t it?
“Nonetheless, an rising frustration over latest years has been the deluge of non-exhibitors to our stands and making an attempt to promote us providers and merchandise, stopping us speaking to prospects. I’m delighted that this 12 months, for the primary time, Speciality & Wonderful Meals Honest are charging an entry payment.”
Speciality & Wonderful Meals Honest 2024 may even embody widespread returning options together with the Begin-Up Village, which showcases new manufacturers in meals & drink, the Speaking Traits stage, the place guests can maintain updated with all the most recent developments and matters and listen to from inspiring trade leaders, and the Speciality & Wonderful Meals Honest Awards, which this 12 months are introducing a brand new DEI Initiative class to recognise the superb work being performed by companies throughout the trade to enhance their range, equality and inclusion.
Speciality & Wonderful Meals Honest takes place at Olympia London on Tuesday 10 – Wednesday 11 September. Discover out extra about every thing occurring at this 12 months’s occasion, and register to attend, at specialityfinefoodfairs.co.uk. Suppliers to meals & drink producers will now be required to pay a £350 payment (incl. VAT) to attend the Honest and supply credentials displaying a connection to the meals & drink sector.