The countdown is on to the 2023 HM Awards, with nominations now open to find out the highest properties, individuals and initiatives within the area.
HM caught up with Ovolo’s Group Director of Advertising and marketing, Stephen Howard, to debate the group’s 2022 HM Awards Revolutionary Collaboration win for the ‘Trip Right here. Trip Now.’ marketing campaign.
Inform us in regards to the award win and what it meant to Ovolo Resorts?
For Ovolo, we’re all about involving and pushing the boundaries with regards to our advertising and marketing. Profitable the Revolutionary Collaboration award cemented our efforts.
Do you are feeling that the award helped elevate consciousness of the ‘Trip Right here. Trip Now.’ marketing campaign inside the business?
The popularity completely not solely raised the attention of ‘Trip Right here. Trip Now.’ but in addition Ovolo Resorts and the way we proceed to be one of many leaders in our business with regards to artistic advertising and marketing.
Why ought to somebody enter the award?
I feel these kinds of awards are necessary on variety of ranges:
1. Recognition of your crew and their efforts
2. Consciousness of your model and the initiative
3. Consciousness and recognition for future collaborations
Any suggestions for these considering of getting into?
I’ve had the pleasure of judging quite a few awards over the yr and there are some things I’d encourage individuals to do:
1. Solely enter should you actually consider that what you’re getting into is award worthy
2. Make sure you comply with the factors of the awards
3. Be sure to have quantifiable and tangible proof as to why it’s best to win the award
The rest you’d like so as to add?
Getting into awards shouldn’t be self-serving, they need to be entered to recognise teamwork and or to suit with a wider technique in advertising and marketing.
Nominations are open for the 2023 HM Awards. Try the listing of classes and submit an entry earlier than August 30, 2023.
